Some ecommerce solutions tell you they will submit your site to a 1,000+ search engines - goodness only knows why, and no doubt it impresses the unknowing newcomer to ecommerce. Yes, of course you will submit to search engines, a few, but not thousands.
We tell you how to ensure your website is created in such a way as to enhance its rating in a positive way so that Google, Yahoo and MSN (the three most popular search engines) like you and you are not penalised. It takes time to get your site into and then up the natural listings. The truth is that if you are waiting for your natural listings to do the job for you, you may as well forget it. The truth is that on any website - this cannot work for you in a short time.
You can also choose to use a company that costs you money to help to enhance your selling potential, or creating links, managing your Adwords campaign and so on... but not before reading our advice on these matters.
The reason SEO is such a minefield is because Google, Yahoo etc use algorithms that nobody understands 100%, not even your most fluent and experienced SEO expert.
You may also be inundated with cold calls from companies offering you marketing opportunities, perhaps SEO experts selling their services, Google campaign management, providing you with backward links and so on... |